Promotional Campaign for Encryption Importance
WhatsApp has introduced a special promotional campaign to emphasize the significance of privacy for users. They do this with an overly dramatic example of how your unsecured messages can be retrieved. Despite continuing inquiry over parent company Meta’s decision to accomplish full encryption by default throughout its messaging services. As you can see, WhatsApp’s latest ad campaign compares SMS text messaging’s security issues to someone reading your actual mail. Although this is a stretch, the emphasis does have some merit. You don’t want others reading your mail, but text messages can be intercepted by third-party sources, which is alike in some aspects.
Government has Some Concerns
More or less every country’s government officials and law enforcement organizations have expressed alarm about this move. They feel it will impair the potential of criminal investigations. If nobody can track or access these kinds of exchanges, both internally or externally, it effectively gives criminal organizations full, undetectable rein, allowing them to use Meta’s huge network to coordinate, mobilize, and share unlawful material without fear of repercussion. Since government groups try to scare the citizens into resisting full encryption (the UK Government’s latest proposed advertising was pretty terrifying), it’s possible that despite all the talk about divisiveness and purported deception by the mainstream press, more people want to safeguard their discussions from any type of external interference. This latest push from WhatsApp will undoubtedly feed those flames even more, and it will be fun to watch if it leads to an increase in WhatsApp adoption. Also read: Netflix Confirms HD support for the upcoming Exynos 2200
